Promotores
Breaking Cultural Barriers to Promote Healthy Futures
Español:Rompiendo Barreras Culturales para Promover Futuros Saludables
Butte County | SHASTA COUNTY | TEHAMA COUNTY
Promoting Health, Connection, and Access to Care in Our Communities
The Promotores Program empowers Latino, Hispanic, and Chicano individuals and families through culturally responsive outreach, education, and care coordination. As trusted members of the communities they serve, Promotores help people navigate health care and community resources, reduce barriers to services, and promote overall wellness.
Together, we build healthy futures grounded in culture, care, and connection.
Promotores are trained community health liaisons who offer more than just services—they bring understanding, trust, and empowerment. They speak your language, understand your culture, and are dedicated to improving well-being in real and relatable ways.
Our program focuses on:
Culturally relevant mental health education
Trauma-informed support
Outreach at schools, homes, and community hubs
Empowerment for youth and families through group facilitation
Healing from immigration trauma, natural disasters, and stressors of everyday life
Begin your journey of
support and healing.
Take the first step on your path toward a more healthy future.
We offer a wide range of services including…
Outreach & Education
Culturally relevant health
and wellness education
Early Intervention & Prevention
Addressing challenges before
they become crises
Resource Connection
Guidance to available
community resources
Youth Success Groups
Building the skills and confidence to succeed at school, at home, and in everyday life.
Cultural Activities
Celebrations and heritage-
based programming
Wellness Education Workshops
Mental, physical, and
emotional wellness support
Life Skills Development
Self-esteem, leadership,
social-emotional learning
Frequently Asked Questions
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The Promotores Program is open to everyone. While services are available to all individuals and families, the program is designed with a special emphasis on supporting Latino, Hispanic, and Chicano communities through culturally responsive outreach, education, and navigation. Bilingual support is available to help ensure services are accessible and welcoming.
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You can self-refer or call to schedule an appointment with one of our bilingual case managers. Referral forms are also available.
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Absolutely. All services are delivered in a safe, private, and respectful environment.
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Yes. Services are available to individuals enrolled in Partnership HealthPlan of California (Medi-Cal). If you're unsure about your coverage or eligibility, please contact us and we'll be happy to help.
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Everyone is welcome! Services are available in both English and Spanish, and our groups are designed to be inclusive and accessible to participants of all backgrounds.
Begin your journey of support and healing.
Simply fill out this form or contact us directly and someone from our team will get back to you. Self-referrals are welcome.
Your privacy is important to us. We are committed to maintaining strict confidentiality.
Contact us: